Geita region is a hub for commerce, transport, regional cooperation and economic development in the Lake Zone. The region is situated on Lake Victoria, one of the biggest fresh-water lakes in the world, at the crossroads of trade between Tanzania and neighboring countries of Uganda, Kenya Rwanda, and Burundi. Geita has every reason to be a prosperous commercial center and due to rapid growth in economy especially in industrial development and tourist attractions, massive migration of people from all over the country searching for employment opportunities and better life options in Geita. The region contributes 9% of National GDP after Dar es Salaam region.
Geita was traditionally industrial base exploiting cotton, fish and mining is near the end of a slow spiral of decline. In this context, the Region Secretariat has decided to promote Region’s economic development, aspiring toward the achievement of the Millennium Development Goals (MDGs) 2015, largely by attracting local and foreign investors since it has all features of welcoming environment for economic development.
This profile, therefore,  provides prospective investors and interested parties with insightful information about investing in Geita, including:
•    An overview of the main investment opportunities the region presents
•   An  summary  of  the  geographical, political and           economic characteristics of the country
•   An   introduction   to   the   primary agency  responsible  for  promoting and facilitating investment into the country,  the  Tanzania  Investment Centre (TIC)
The profile is expected to promote economic growth, increase knowledge or technical know how to local human capital, infrastructure development, or basic services provision by virtue of its identity in relation to the local economic environment. Thus, investors who need to find opportunities where the investment will “naturally” lead to the desired effect in the course of pursuing its own success. At this end, the profile will direct investors to look for investment opportunities in the region and surrounding areas for judging their preference on what to invest, where to invest, when to invest and how the region will facilitate investment procedures.
The profile comprises of seven chapters: Chapter One present important outlook and background of the region profile by highlighting key background information such as the economic context within which the region is operating,  its  location, climate and topography, ecological zones, administration, population and total area as well as concept and objective of investment.  Chapter Two gives an overview of the existing investment which has been explained in detail by looking the previous performance of each sector and the current situation. Chapter three gives an in – depth analysis of the investment opportunities in each sector. In this context, the profile tries to show up un-expoited opportunities available in the region, where by it provides basis for investors to analyse the feasibility investment opportunities available in the region.  Chapter Four shows up management and facilitation of investment; in this context the profile describes difference policy in favour of investors, land matters and disputes, prevailing facilitation center for investors’ i.e: TIC and the regional government in supporting investment in the region. 
Reasons to Invest in Geita
•A climate suitable for both tourism and agriculture
•Strategic location with transport links to neighbouring countries like Rwanda, Burundi, Kenya and Uganda.
•Peace and political stability that offers a safe environment with low crime rates.
•High growth potential
•An   inexpensive and trainable workforce
•A source of skills in the local education institutions
•Transport links with other regions and proximity to neighboring countries (Kenya, Uganda, Burundi, Rwanda, and DRC.)
Priority Investment Areas
  Animal fattening projects
  Gold Processing Industries
  Textile Industries
  Bee keeping and Honey Processing Industries
  Meet and Beef Processing Industries
  Aqua Culture
  Construction of Tourist hotels, Conferences and Shopping Malls
  Construction of Educational infrastructure and provision of Related services
  Construction of a Regional Sports Arena
  Construction of Health Services Infrastructures and Provision of Related Services